Statement of Intent Project 2

Having had a week away sick, I'm now playing catch up with the first part of the project; conceptualising a product and its interface, with the focus on energy conservation. As I've had a wealth of experience with kids, practically raising my sister, I know what makes kids tick about a certain object or toy - particular features will make them really attached to something, or really averse to another thing - but I also know that they are terrible at energy conservation! They tend to leave commonly used appliances, such as TVs, stereos, computers and LIGHTS on all the time, even when they're not in the same room, let alone using them. So, as I can see a niche market for a product like this that parents would buy for their kids because a) it's affordable, b) it will save them money in the long run because their kids will be encouraged not to run up huge power bills, and c) their kids WANT the product - like a toy that catches on as a craze, that every kid wants and begs their parents to buy for them. I can see I'll have my work cut out with this :)